AHRI.Community perspectives on drug promotion on social media during the COVID-19 pandemic in KwaZulu-Natal, South Africa 2022-2023
South Africa, 2022
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Reference ID
AHRI.Drug.advertising.workshop.coding.matrix.Nov.2023
Producer(s)
Rujeko Samanthia Chidawanyika, Janet Seeley, Julia Ndlazi
Metadata
Created on
Dec 03, 2024
Last modified
Dec 03, 2024
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448
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Understanding (Understanding)
Data file: Drug advertising workshop coding matrix Nov 2023
Overview
Valid:
11
Type:
Discrete
Width:
255
Range:
-
Format:
character
Questions and instructions
Categories
| Value | Category | Cases | |
|---|---|---|---|
| I think they should have done better or more | 1 |
9.1%
|
|
| P1: I think because of the pandemic it really forced people to learn new terms. The first one was the quarantine, a lot of people were not even aware of the quarantine, the second one was the isolation so I don’t think there was softer English for someone who is not in the medical field to understand what we are talking about when it comes to that. Even though I am not a person who watches TV a lot (clears throat) but I would come across these on social media popping up or BBC news popping up aaaaah one drug being recorded as a super drug compared to the vaccine was Ivermectin if I’m not mistaken. There was no research done on it, the only thing we knew about it was this is a drug, this drug helps. Again, with the division amongst the healthcare providers some say no, some say yes. (ja, yes the group responds) I think the companies took that opportunity to actually smash it on to say yes this does treat that. | 1 |
9.1%
|
|
| do get it over the counter to take it and go. So those ones you are not allowed to advertise. Come back to Ivermectin | 1 |
9.1%
|
|
| doctors would be using different approach and that is when we started seeing medication that are not country being prescribed and then you can see that they using google to search these drugs. So the information became available late when there is a national circular coming to say Azithromicin is not related to Covid please do not use it its irrational. But that came late like 3 | 1 |
9.1%
|
|
| in South Africa we have Medicine Controlled Act working in hand with the u-Pharmacy Pharmas act as well. So these ones control what is being advertised and one of the requirements from there is | 1 |
9.1%
|
|
| it was like a top down kind of an approach. Do this | 1 |
9.1%
|
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| radio Ivermectin | 1 |
9.1%
|
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| so I don’t know. However | 1 |
9.1%
|
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| so we are waiting for other countries to actually come in and say in our country we are using chloroquine and it seems to be working well with our population and then us not really ( clear throat) joining up with SAHPRA and doing literature review and see if does it work with our population? We are already adopting guidelines from there. I think that is where the problem started happening | 1 |
9.1%
|
|
| the youth was still aaaah spreaders of i-Covid if I’m not mistaken there was some ballroom that took place in is it in Durban North Balito which cause so much havoc and those were only kids and that time we were still talking about vaccinating over 60 you see. | 1 |
9.1%
|
|
| you understand? So they were aware of that they just being smart about it. You watch a podcast about Covid and in the middle of the podcast you get an ad about Corenza | 1 |
9.1%
|
Warning: these figures indicate the number of cases found in the data file. They cannot be interpreted as summary statistics of the population of interest.